Sep 15 2008 07:02 PM ET

Weekend ratings: Phelps and Fey score golden 'SNL' ratings; 'Fringe' builds its base

Categories: Ratings, TV Biz, TV Ratings

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To put a twist on an old Elton John lyric, Saturday night was all right for ratings — at least this week — as the season premiere of Saturday Night Live scored the sketch comedy show’s highest overnight ratings in seven years. SNL’s 7.4 rating (meaning it was watched by 7.4 percent of households in measured Nielsen markets) was 64 percent higher than its year-ago season premiere; of course Saturday’s episode had a perfect ratings storm of sorts, with Olympic superman Michael Phelps on hosting duties and 30 Rock star (and former SNL head writer) Tina Fey appearing as Republican vice presidential candidate Sarah Palin. Throw in a lil Lil’ Wayne as musical guest, and you’ve got the formula for a ratings — if not comedy — bonanza. (Check out hilarious video of Fey as Palin, and Mandi Bierly’s take on the rest of the telecast, by clicking here.)

SNL’s success wasn’t the only interesting rating news on a weekend dominated mostly by repeats. Indeed, a Sunday-night encore airing of Fox’s Fringe pilot drew a healthy overnight ratings average of 5.7 million viewers, and showed growth over its first three half-hour chunks, before dipping slightly for the final 30 minutes. Combined with the 9 million folks who tuned in for the show’s Sept. 9 premiere, the new J.J. Abrams thriller bears watching when it makes its timeslot premiere tomorrow night, with what’s likely to be a very strong lead-in from Dr. Gregory House. (Speaking of which, click here to check out EW’s spankin-new cover story on House, and then click here for our guide to the best and worst of Fox’s medical drama.)

In other weekend rating news, ABC’s telecast of the ALMA Awards
didn’t make much of a blip, averaging a paltry 3.6 million viewers in
the overnights. (Boost host Eva Longoria-Parker’s spirits by voting for
her in the first annual EWwy Awards, or kick her while she’s down and vote for Jenna Fischer.) Either way, Friday evening’s two biggest winners were Fox’s Are You Smarter Than a 5th Grader (averaging 6.9 million, down about 9 percent from last week’s season premiere) and ABC’s 20/20,
whose 7.9 million viewership average represented a whopping 119 percent growth
out of its ALMA lead-in, and an edge of 2.5 million viewers over its
news-mag time-slot rival Dateline (which averaged 5.4 million). Meanwhile, the timeslot premiere of Don’t Forget the Lyrics averaged 5.7 million, a 17 percent decline from its 5th Grader lead-in.

On Saturday, ABC pummeled its repeat-tastic competitors with a strong showing by Saturday Night Football (10.5 million average).

And on Sunday, NBC’s airing of the Steelers-Browns game led the night
with an overnight average of 15.7 million. CBS also benefited from the
lack of first-run programming on ABC, FOX, and The CW, as 60 Minutes snagged 13.8 million eyes, and Big Brother drew 8 million viewers.

In other weekend rating news, ABC’s telecast of the ALMA Awardsdidn’t make much of a blip, averaging a paltry 3.6 million viewers inthe overnights. (Boost host Eva Longoria-Parker’s spirits by voting forher in the first annual EWwy Awards, or kick her while she’s down and vote for Jenna Fischer.) Either way, Friday evening’s two biggest winners were Fox’s Are You Smarter Than a 5th Grader (averaging 6.9 million, down about 9 percent from last week’s season premiere) and ABC’s 20/20,whose 7.9 million viewership average represented a whopping 119 percent growthout of its ALMA lead-in, and an edge of 2.5 million viewers over itsnews-mag time-slot rival Dateline (which averaged 5.4 million). Meanwhile, the timeslot premiere of Don’t Forget the Lyrics averaged 5.7 million, a 17 percent decline from its 5th Grader lead-in.

On Saturday, ABC pummeled its repeat-tastic competitors with a strong showing by Saturday Night Football (10.5 million average).

And on Sunday, NBC’s airing of the Steelers-Browns game led the nightwith an overnight average of 15.7 million. CBS also benefited from thelack of first-run programming on ABC, FOX, and The CW, as 60 Minutes snagged 13.8 million eyes, and Big Brother drew 8 million viewers.

Comments (1-12) of 12 Add your comment

  • Jamie

    Phelps… he was ok. I didn’t even know he was gonna be on. I watched it for Lil’ Wayne. He don’t lie. 2 cups of promethazine and he was screwed up!

  • Huffybike
  • Dan Daoust

    In related news, 7.4 percent of households in measured Nielsen markets decided to pass on the rest of the SNL season.

  • Mike D

    I thought the funniest part of SNL was that fey is younger than Ms Palin, yet she looks 10 times worse than Ms Palin.

  • Smoochie

    Faye was great (but expected). Lil Wayne won me as a fan. Now please explain how he keeps his pants on, and why he wants them there? Phelps was a stiff and the Peyton Manning skit a bomb. Liked the 2nd half of the digital short.

  • Cap’n Slappy

    Mike D you must’ve been too drunk Saturday night to see clearly. Tina looked awesome and did an incredible job portraying Palin as the sad sack of sh*t political ploy she is.

  • Anna

    Baltimore is eagerly anticipating Phelps’ return home. Two separate events are planned for October 4th. One in his hometown of Towson, MD and then a big celebration, including other MD Olympic athletes, down at Fort McHenry. For details go to http://www.baltimore.org/phelps.

  • Russ Hendley II

    The season premiere of SNL was a step in the right direction, but what remains to be seen is if SNL is still capable of producing Hollywood’s next big thing, as it has done in the past. The premiere was good, but still depended on Fey making a guest appearence, a household name-athlete host and the biggest rapper on the planet, Lil’ Wayne to draw in viewers. I long for the day that the show is able to stand on its own two feet again.

  • Russ Hendley II

    “And I can see Russssiaa… from my house!”

  • David

    This video is better than what he did on SNL!!!

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